Top 12 Over-used Stock Photos [Slide Show]]]>
Inc and Fast Company are doing a lot of these events of late, and I think they’ve really found a wonderful format — great networking in a nice setting, with a content program that’s well-targeted to the audience and not too long. In fact, this time I thought the panel was about 15 minutes too short! (Great group of CEOs: Evernote, LegalZoom, Pinkberry and Method.) Best to leave them wanting more, I suppose ….
Whenever I’m lucky enough to be invited to one of these events, I always meet interesting new people and learn something. And, now that Business ByDesign is on my radar, I’m already thinking about how it might work for WS or some of our clients. It’s great to have a new cloud-based option in the arsenal, especially one that has the potential to better integrate financial/billing processes.
Kudos and thanks!]]>
Now they’ve come out with a resource that is terrifically useful to anyone who needs marketing data for a presentation, or to build a plan — or make a case for one. It’s a neatlyorganized deck called the Marketing Data Box, featuring 65 charts from Marketing Charts (also a great resource!).
To download the deck (or PDF), visit this link.
Thank you, Hubspot!]]>
But, then there are those times when the module you need is available for free — and it really works. And you marvel at the wonders of open source!
We’ve had that experience with a great product called SimpleCaddy from Atlantic Intelligence. It’s FREE and it does exactly what it promises: it provides a simple shopping cart system that is integrated with PayPal, and includes a shipping calculator and even a coupon system.
We just implemented it on How Rude Is That? A relatively simple four-product store took us only about a day and a half to set up.]]>
Check out the results, here:
Worth noting that this was promoted via email, LinkedIn, Facebook and Twitter. Social media results were our best yet: nearly 80% of respondents were new to our database. Tide is turning in favor of social media for investments and b2b.]]>
But there was good news … with the Static FBML application, all you really do need to know is HTML — that is, after you have figured out how to get the application working on your page, which is anything but an intuitive process.
For whatever reason, Static FBML works a bit differently than other Facebook applications and settings, and if you don’t keep the steps at your fingertips to remind you how to work it, you’ll go mildly bonkers. I found a great tutorial on Social Web School — I suggest you visit it and bookmark it.
Alternatively, here’s a quick overview:
(1) First, install the Static FBML application — use the search box to find it, choose “install on my page,” then click the page you’re interested in customizing. (Be sure you’re an administrator of the page you have in mind before you start.)
(2) ‘Add’ the application using the + on your page. (After you add it, ignore the pencil — which doesn’t help you edit the page. Confusing, I know!) Instead, go back to the page’s wall and select “edit this page” on the left side. Scroll down until you see Static FBML listed near the bottom.
(3) From here you can add the HTML you want to appear on the site, as well as edit the title of the box. (To see samples of some very basic customizations we’ve done, visit Sterling Pacific Financial’s page (see the white paper promo on the left side) and Saint Mary’s College Women in Philanthropy (the “give” banner).)
(4) After you create your content, you need to move it to a box to allow it to display (until you do so, it will appear only in the “boxes” tab). Go to the boxes tab, click the pencil near your new box and choose “move to wall.”
This should be enough to get you started. For a more comprehensive tutorial (with pix and comments), visit Social Web School:
Social Web School – FBML Tutorial]]>
The fund identifies opportunities to purchase real estate assets at significant discounts, and allows investors to participate, providing the opportunity for individuals to invest in multiple real estate projects with a single investment. As a volume buyer, the fund has access to opportunities (and prices) unlikely to be available to individual investors.]]>