As you would expect from unsupported open source software, Joomla! can sometimes be a pain to work with. You can end up spending ages puzzling over problems. And, sometimes there are unexpected incompatibilities that prevent you from using that key component that is exactly what you need (grrr!) — or, you install it and it [...]
Posts under ‘Uncategorized’
Useful webinar resource
We prepared and promoted a very successful webinar for our client Sterling Pacific Financial last month. We tried out a service called ReadyTalk — really affordable, relatively easy to use (there is a bit of a learning curve, but that’s partly because the service has a lot of features), good support. A good choice for [...]
Static FBML: As long as you keep your cheat sheet handy, it’s easy!
When I first heard about using Static FBML to add custom content to Facebook pages, I was eager to get started customizing our clients’ pages — but, I stopped in my tracks when I thought, oh, great, another markup language to learn! Couldn’t they have just used HTML somehow?
But there was good news … with the Static [...]
Simple but true ideas about SEO
Nice post on SEO myths from biznik — the ideas aren’t novel, but they’re simple truths that are sometimes easy to forget (especially the myth about SEO being cheap/free — how many times have we heard SEO sold to small businesses as a “free” alternative to advertising?).
Sterling participating in upcoming webinar
Sterling Pacific Financial’s Josh Fischer has been invited to present in PENSCO’s upcoming webinar. His topic, “Mortgage Pool Investing for Retirement,” introduces an easy, straightforward approach to adding real estate notes to an IRA portfolio. (A great way to diversify beyond the public markets.)
AIF Opportunity Fund
We just finished the launch of a new web site and marketing program for AIF Opportunity Fund. Interesting project because marketing is severely constrained for investment opportunities — so we had to build the site to conform to securities regulations regarding accredited investors.
The fund identifies opportunities to purchase real estate assets at significant [...]
Sterling Pacific’s blog and social media strategy
Did you know we manage Sterling Pacific’s blog, Sterling Vision? It has been a central component of our SEO and trust-based marketing approach for Sterling. We don’t provide the blog to spark debate — not delusions of Huffington Post or Drudge Report grandeur — but rather to include information relevant to Sterling’s [...]
Reconsidering the Facebook Friend Fiasco
By now you may have seen the latest in social-media-meets-work-life disaster stories, this time the woman who dissed the boss she forgot she friended.
Now, it’s hard to disagree with those who point out that this is yet another example of why you should always watch what you say on Facebook, via Twitter, on your blog; [...]
Valentine’s Day is coming.
A quick plug for a company I really appreciate: FiftyFlowers. I met their CEO, Liza Atwood, through an AFWPI event a couple of years ago.
Liza started her clever concept of bulk delivery of super-fresh flowers from Central and South America after a stint in the Peace Corps in Ecuador. She’s passionate [...]
New thinking (at least for me) about retirement investing.
I like to think of myself as a reasonably savvy investor. I mean, I should be, right? (MBA, financial industry experience, blah, blah, blah.) But, perhaps like many people, I’ve for the most part thought of “diversification” in terms of international stocks versus domestic stocks, energy stocks versus packaged goods, growth versus income, etc., etc. [...]